more than a gown

Enjoy a personal bridal experience designed just for you, in a chic, modern boutique offering stunning designer gowns at an affordable price.

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LOCATIONS

Display of white wedding dresses on hangers in a bridal shop with a large chandelier hanging from the ceiling.
FAIRHOPE, AL
A row of white wedding dresses hanging on wooden hangers on a metal rack inside a bridal shop. The dresses feature lace and satin fabrics, and small tags are attached to each one. Natural light enters through large windows.
HATTIESBURG, MS
White Victorian-style building with arched windows, decorative trim, and a staircase leading to a door in front. The number 3624 is on the wall.
NEW ORLEANS, LA
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DESIGNERS

JUSTIN ALEXANDER SIGNATURE
ALLURE BRIDALS
JUSTIN ALEXANDER
LILLIAN WEST
MADISON JAMES
SINCERITY

Bliss Bridal

S I N C E 2 0 1 1 â€ĸ CELEBRATING 15 YEARS

In February 2011, owner Katie Yellin opened the first Bliss Bridal location in her hometown of Fairhope, AL, with the intention of providing brides with an elegant bridal experience and affordable designer gowns. With only 30 gowns, she styled alone, working with three brides a day for the first year.

Fifteen years later, Bliss Bridal has expanded to three beautiful boutiques across the Southeast in Fairhope, AL; Hattiesburg, MS; and New Orleans, LA.

We now have over 1000 gowns and see over 1000 brides each year amongst the three stores. Our team has grown from 1 to 20, and stays busy year-round providing a blissful experience to every Bliss bride!

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A display of wedding dresses hanging on a rack in a boutique with clear chairs, floral arrangements, and decorative tables in a bright, elegant setting.
A woman with short blonde hair in a black one-shoulder dress sitting on a cream-colored sofa, smiling, in a bright room with dresses hanging in the background.
A gold starburst badge with a black circular center featuring intertwined initials G, S, and E in gold.
The image contains pink text with some black areas, but the specific content is unclear.
A sign with a dark blue background that reads "the knot Best of Weddings Hall of Fame" with a red star in the middle.
Logo of New Orleans Magazine in dark blue text.
Close-up of a black baseball glove holding a white baseball.

FEATURED IN

Text that reads 'Mississippi Magazine'.
Blue circle next to the text 'USA TODAY' in bold black letters.
Black text on a white background that reads 'Now You' with the word 'You' in larger font and a stylized accent over the 'u'.
Bliss Bridal logo with elegant beige text on a white background

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